Search Engine Optimisation – SEO Copywriting

Our experienced UK trained copywriters have extensive experience in search marketing techniques. They write plenty of original news articles and press releases on a weekly basis for customers in a wide range of industries, on a plethora of topics. Good quality content is crucial in the highly charged “rankings war” with other sites. We explore some of the reasons that have resulting in that statement being true. You can also read our article on keeping your website fresh and up–to–date.

Google is a hyper–textual search engine and to this effect, only reads HTML (Hyper Textual Markup Language) or in layman’s terms, the written word. Google does have an images database which can influence rankings, but primarily it is looking for the written content on your site.

Good quality technical authorship can lead to other websites and webmasters linking to your URL naturally and increase your link count. Further to this when a bespoke link campaign is undertaken, the results will be that much better as link providers will have good quality content to link to and thus protect their integrity.

For more information please visit the search marketing company.